{"id":4808,"date":"2024-03-23T18:13:03","date_gmt":"2024-03-23T21:13:03","guid":{"rendered":"https:\/\/www.seloxis.com.br\/nao-categorizado\/discover-hotels-that-operate-with-clean-energy-in-brazil\/"},"modified":"2024-11-27T18:16:33","modified_gmt":"2024-11-27T21:16:33","slug":"discover-hotels-that-operate-with-clean-energy-in-brazil","status":"publish","type":"post","link":"https:\/\/www.seloxis.org.br\/en\/whats-new\/discover-hotels-that-operate-with-clean-energy-in-brazil\/","title":{"rendered":"Discover hotels that operate with clean energy in Brazil"},"content":{"rendered":"\n<p class=\"has-text-align-left has-small-font-size\"><em>Migration saves on electricity bills and boosts image with guests<\/em><br\/>(story originally published in the <a href=\"https:\/\/www1.folha.uol.com.br\/turismo\/2024\/04\/conheca-hoteis-que-operam-com-energia-limpa-no-brasil.shtml\">Folha de S\u00e3o Paulo<\/a> newspaper on 23.04.24)<br\/>Fl\u00e1via G. Pinho \/ S\u00e3o Paulo<\/p>\n\n<div style=\"height:40px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n<p>For some time now, Brazilian hotels have been betting on <a href=\"https:\/\/www1.folha.uol.com.br\/folha-topicos\/energia-solar\/\">solar energy<\/a>. However, the pioneers had to build their own plants, since only large industries were eligible for the so-called free energy market.<\/p>\n\n<p>Today, the scenario is different. In September 2022, other high-voltage consumers were allowed to cancel their contracts with conventional distributors and choose their suppliers. In January 2024, the benefit was extended to small and medium-sized businesses.<\/p>\n\n<div style=\"height:50px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n<figure class=\"wp-block-image size-large\"><img decoding=\"async\" src=\"https:\/\/f.i.uol.com.br\/fotografia\/2024\/04\/17\/171338816566203a8561bd5_1713388165_3x2_md.jpg\" alt=\"\"\/><figcaption class=\"wp-element-caption\"><em>Hotel Toriba, in Campos do Jord\u00e3o (SP), which uses clean energy in its facilities &#8211; Disclosure<\/em><\/figcaption><\/figure>\n<div style=\"height:50px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n<p>With the most recent change, even inns will be able to opt for migration, as long as they are not in rural areas and are part of group A (businesses that need a voltage above 2.3 kilovolts).<\/p>\n\n<p>According to Claudio Ribeiro, president of 2W Ecobank, one of the 400 energy trading companies operating in the country, savings on electricity bills can reach 40%. But this hasn&#8217;t been the only motivation for hoteliers.<\/p>\n\n<p>&#8220;It is possible to choose clean, renewable energy sources such as wind and solar power, a decision that companies can use in their marketing strategies. In the past, these resources were expensive, but technology has come a long way and the cost is now on a par with conventional energy.&#8221;<\/p>\n\n<p>In June 2023, the Iberostar Hotels &amp; Resorts chain announced that 100% of the energy consumed by the Praia do Forte complex in Bahia would come from wind and solar sources, with proven origin by the i-REC (Renewable Energy Certificate). The initiative is part of the global commitment to make the group carbon neutral by 2030.<\/p>\n\n<p>On a day-to-day basis, guests don&#8217;t feel any difference, so they are informed of the novelty via the booking website, internal information material and recreational activities aimed at children and adults.<\/p>\n\n<p>According to Camila Paulini, Iberostar&#8217;s <a href=\"https:\/\/www1.folha.uol.com.br\/folha-topicos\/sustentabilidade\/\">sustainability<\/a> manager, knowing that the hotel is helping to preserve the planet contributes positively to the brand&#8217;s image.<\/p>\n\n<div style=\"height:50px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n<h2 class=\"wp-block-heading\"><strong><em>&#8220;For those who are aware, these changes make a difference and influence their hosting experience&#8221;<\/em><\/strong><\/h2>\n\n<div style=\"height:50px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n<p>\u00cdsis Batista, ESG manager at the Tau\u00e1 Group, agrees. Since 2022, 100% of the energy consumed by the group&#8217;s hotels has come from clean, renewable sources. As well as making sure guests know this, Batista&#8217;s team draws attention to technologies that avoid wasting energy. Foreigners, she says, are the most demanding.<\/p>\n\n<p>&#8220;For those who are conscious, these changes make a difference and influence their lodging experience,&#8221; he says.<\/p>\n\n<p>Also on the menu of clean and renewable sources are biogas and biomass, which generate energy from organic matter.<\/p>\n\n<p>Opened in 1943, the Toriba Hotel in Campos do Jord\u00e3o (SP) underwent a renovation in 2015 and replaced its old gas boiler with a biomass heating system.<\/p>\n\n<p>Also on the menu of clean and renewable sources are biogas and biomass, which generate energy from organic matter.<\/p>\n\n<div style=\"height:50px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n<figure class=\"wp-block-image size-large\"><img decoding=\"async\" src=\"https:\/\/f.i.uol.com.br\/fotografia\/2024\/04\/17\/1713388008662039e8b8341_1713388008_3x2_md.jpg\" alt=\"\"\/><figcaption class=\"wp-element-caption\">Hotel Toriba, in Campos do Jord\u00e3o (SP), which uses clean energy in its facilities &#8211; Disclosure<\/figcaption><\/figure>\n<div style=\"height:50px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n<p>In addition to briquettes (compacted wood blocks), branches from cleaning the garden and leftover wood from the hotel&#8217;s construction work are used. The ash from burning the biomass helps to amend the soil in the beds and the surplus is donated to farmers in the region.<\/p>\n\n<p>According to Aref Farkouh, the hotel&#8217;s managing partner, the investment of R$373,000 has paid for itself in two years, as it generates average annual savings of R$185,000.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Migration saves on electricity bills and contributes to guests&#8217; image.<\/p>\n","protected":false},"author":1,"featured_media":4738,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"_monsterinsights_skip_tracking":false,"_monsterinsights_sitenote_active":false,"_monsterinsights_sitenote_note":"","_monsterinsights_sitenote_category":0,"footnotes":""},"categories":[34],"tags":[],"class_list":["post-4808","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-whats-new"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v26.9 - 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